How to write a good sales page

by burnsij on May 24, 2010

When trying to make money on the internet one of the simplest ways is to have a product and use a simple sales page to sell it to your audience. Now for those of you who are not familiar with sales pages they are the first and only page you will see if you go through an advert to a one hit product. So for example if someone is trying to sell you their ebook then you will most likely find a link to their sales page, you will be taken there and then there is only one click until you have the option to buy it.

This is a nice simple way to make money but if your sales page isn’t appealing then people aren’t going to be tempted to buy your product. A good recipe for a perfect sales page includes using a title that implys a little bit of work for a maximum output. People believe it or not aren’t stupid and if you say they have to do no work to get their aims then you will be seen as a scam and your customers will walk away.

Tip number 2 is to use simple fonts and colours, people are put off by garish colours so i would suggest using blck for the text and a white background. This also combines with tip number three which is to use bullet points on your page. Bullet points allow the reader to skim your page more easily which is how most people view webpages. These bullet points should be a different colour but not to bright i would suggest a light blue or another light colour which matches your page.

The last and most important thing is to put the price on your sales page. If customers have to click through to find out the price then you are going to loose out on a large number of your customers.

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